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JPM Jingle Blog

  • Connect The Dots To Maximize Holiday Sales

    Posted December 2, 2018 By in Business Tips, Sales Tips With | Comments Off on Connect The Dots To Maximize Holiday Sales

    With the holiday shopping season in full swing and the end-of-year in sight, there’s still time to maximize your end-of-year business.  Here are 6 easy and proven ways to connect the sales and merchandising dots and generate sales! NO. 1–Increase Your Store Signage–Your store traffic is likely to get busier in the coming weeks leading up to …

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  • Inside The Pages Of The New Embellish Catalog

    Posted November 27, 2018 By in Creative Co-op, Embellish With | Comments Off on Inside The Pages Of The New Embellish Catalog

    The new Embellish catalog was released a few weeks ago and we hope you’ve had a chance to flip through the pages and place your orders.  Since there are lots of new product introductions, we thought we’d highlight some of them plus a few features and benefits of the entire Embellish product line. The Embellish …

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  • Free Freight From Creative Co-Op and Bloomingville

    Posted October 22, 2018 By in Bloomingville, Creative Co-op With | Comments Off on Free Freight From Creative Co-Op and Bloomingville

    Place immediate ship orders with Creative Co-Op and Bloomingville and they will ship Freight Free thru Nov. 15th! Take advantage of these free freight offers to restock your best-sellers, replenish holiday inventory and place orders for 1st quarter business.  See order guidelines below!  

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  • As the holiday season approaches, customers will be looking for quick and easy solutions for their holiday gifts.  And then use these two business and marketing strategies to help boost your 4th quarter gift business.

    *****

    #1 Gifts That Resonate With Your Customers

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    Having a great gift assortment only matters if you’re selling the items your customers are looking for.

    As you prepare your store for the busy season, spend time defining your target customer so that you can effectively market and merchandise your product offering to them. Understanding whose shopping in your store during the holidays can ensure you have the products your customers will be shopping for.

    A great way to build a gift offering is to analyze your best selling items and find products that will help you expand upon their success.  If you sell candles, offer an assortment of related accessories like candleholders and matches as an easy add-on sale.  And if your customer base has young kids, build a gift offering of great teacher’s gifts.  Broadening your product mix and tapping into the lifestyle of your customer base are two easy ways to grow your holiday gift business.

    Creative Co-Op products:  DA6693  Bamboo Lantern with Glass Insert // XM2093  Metal Bucket with Paint By Numbers // XM1397A  Matchboxes

    Creative Co-Op products:  XM3041 Ceramic Platter Christmas Treats // XM2421A Diamond Stoneware Dish w/Ornament // XM2345A Stoneware Utensil Holder w/Saying

    *****

    # 2  Product Specific Merchandising Vignettes

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    Since customers will be come into your store looking for holiday gift items, build merchandising displays that will grab their attention.  Use your window display to highlight the range of gift items you have available in the store. Inside the store, merchandising gifts in a variety of ways that speaks to your customers’ needs. Create gift tables by price-point, merchandise items by gift recipient or group together a collection of items by category like great hostess gifts.   Merchandise gift tables throughout your store to encourage customer to shop the entire store.

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    Along with having the right products, merchandised in creative ways,  don’t forget how store signage can help you sell products or how merchandising your cash wrap area can boost your average sale.

     

    Until next time…

     

     

     

     

  • Proven Ways To Ramp Up Your Candle Business During The Holidays

    Posted September 13, 2018 By in Candles With | Comments Off on Proven Ways To Ramp Up Your Candle Business During The Holidays

      Over 35% of candles sales occur during the Christmas/Holiday season.  In fact, candles are one of the top 10 gift items sold during 3rd and 4th quarter.  With stats like that, retailers should look to maximize their candle business during the busy holiday season. Here are 4 sales and merchandising  tips you can use …

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  • Merchandising 101: Merchandising Around The Cash Wrap Area {Tips & Ideas}

    Posted August 29, 2018 By in Merchandising Tips With | Comments Off on Merchandising 101: Merchandising Around The Cash Wrap Area {Tips & Ideas}

    I’m sure you’ve been in one of those big box stores where the aisle leading to the cash register is stocked with a variety of items to entice you to make a last minute purchase.  And like us, you’ve probably picked up an item or two on impulse.  Well, the idea of merchandising the cash …

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  • Trend Watch: Fall 2018

    Posted August 16, 2018 By in Trench Watch With | Comments Off on Trend Watch: Fall 2018

    Fall is fast approaching and that means a new season of design, style and color trends to share with you. In 2017, the dominant fall trends were bohemian and eclectic designs with rustic finishes and embellished textiles.  And the trending colors were a mix of jewel-tones and muted pastels.  In fall 2018 bohemian and eclectic …

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  • 7 Essentials To A Sales Generating Merchandising Vignette

    Posted June 27, 2018 By in Merchandising Tips With | Comments Off on 7 Essentials To A Sales Generating Merchandising Vignette

    Building dynamic merchandise displays involves more than creating a vignette that looks pretty.  Impactful merchandising vignettes will enhance the appeal of your products and brand, while attracting customers and generating sales. Use these 7 merchandising strategies to achieve more impactful and memorable visual merchandising. ***** Tell  A Story The way you group products on display can attract customer …

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  • JPM Sales Now Representing Illume

    Posted June 19, 2018 By in - JPM Jingle, Candles, Illume With | Comments Off on JPM Sales Now Representing Illume

    We are excited to announce that JPM Sales is now representing Illume. Manufactured in the US, Illume is one of the leading candle and home fragrance lines on the market. Every candle that Illume develops is individually formulated with a custom wax blend, color and fragrance giving it the unique properties, quality and style that …

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  • Product Resource Guide: Lighting

    Posted May 30, 2018 By in Creative Co-op With | Comments Off on Product Resource Guide: Lighting

    We’re back with our second Product Resource Guide.  This time around we’re taking an in-depth look at the LIGHTING options available from Creative Co-Op.  And we’re sharing sales and merchandising tips to help you make the most of your lighting business.  And we’ve created a download version of the product guide so you can keep …

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