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Business Tips

  • Grow Your Business With Personalized Products

    Posted September 6, 2019 By in Business Tips, Product Mix With | Comments Off on Grow Your Business With Personalized Products

    One way new and established gift, home and apparel stores are growing their business is by developing Up-Sell opportunities with products through personalization. Stores have recognized that personalization of items is a great way to enhance their product offering, differentiate their products and services from the competition and generate additional revenue.

    Getting into the personalization business doesn’t have to cost a lot or take up a lot of your time. A great way to offer these services is by patterning with local embroidery shops that can handle the customization for you. Forming these types of business partnerships is also a great way for both stores to attract more customers, build brand awareness and generate additional sales.

    Personalized products are the perfect gift for special events and holidays, they can be both practical and thoughtful. Here are some of the most obvious occasions, but there are plenty more you could add to your marketing calendar: birthdays, graduations, first day of school, weddings, baby showers, Christmas, Valentine’s Day, Mother’s/Father’s Day.

    Now that we’ve got you thinking about personalized products for your store, we also wanted to share 11 items from Creative Co-Op that would be great for personalization.

    Until next time…

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